Tag: Hollywood

Dear HBO, Please Keep ‘Silicon Valley’ Real!!!

Startup life is a hot topic in Hollywood right now. From Joshua Michael Stern’s “Jobs” to the Amazon original series “Betas” there’s an undeniable appeal to life in Silicon Valley for those both inside and outside the startup bubble.

Of course, Hollywood is famous for exaggerating or overlooking important aspects of reality for entertainment purposes, but so far, HBO’s “Silicon Valley” looks promising. Despite the dramatic plotline and startup stereotypes, the show provides a mostly accurate portrayal of entrepreneurial life and may even help demystify some aspects of startup culture.

ID-10014351Can ‘Silicon Valley’ Avoid Hollywood Startup Myths?

“Silicon Valley” follows the lives of near-genius, socially awkward computer programmer Richard Hendrix (played by Thomas Middleditch) and his friends as he attempts to launch his company in the star-studded world of Silicon Valley.

The show was inspired by the real-life experiences of director Mike Judge, who was a Silicon Valley engineer in the ’80s. Living up to his “Office Space” brilliance, Judge carries the mindset of the tech community to the small screen and introduces a number of well-cast (if stereotypical) characters we can all relate to: that bright but socially awkward programmer and the naïve entrepreneur with a lot to learn.

“Silicon Valley” seems like a winner so far, but the question is whether it can avoid falling prey to a lot of the common myths Hollywood likes to perpetuate about startup life.

Myth 1: A good idea automatically equals success.

When all you read about are the multibillion-dollar success stories, it’s easy to think that success is a sure thing if you have a good idea — or that good ideas are immediately rewarded with plentiful funding.

In reality, it’s not that simple. The venture capital world is complicated, and there’s a lot of competition to secure funding of any kind. A good idea needs a good plan, a good team, and a lot of luck. And even with all those things, failure is all too common.

Myth 2: Genius and social skills are mutually exclusive.

In shows like “The Big Bang Theory” bright, technology-obsessed characters are often stereotyped as socially awkward geeks. Or, as we saw in “The Social Network,” brilliance in Hollywood often translates to arrogance, self-importance, or standoffishness on-screen.

While there are plenty of antisocial geniuses, tech shows distort reality. Succeeding in Silicon Valley is not for wallflowers. By and large, entrepreneurs must be bright, motivated, and willing to listen and learn, as well as equipped with good social skills.

Myth 3: It’s easy to put together the perfect team.

Television shows often give the impression that it’s easy to pull together a highly skilled, highly compatible team right off the bat. But in the real world, there’s no casting call for the right skills and the right temperament. The perfect team isn’t just sitting around waiting for your breakthrough. The right people can be challenging to find and motivate to join the team. Your team’s chemistry relies on a combination of referrals, trial and error, and luck.

Shortly into its debut, “Silicon Valley” has done a good job of presenting a microcosm of the real Silicon Valley, especially for first-timers. And it’s popular for a reason: To those outside the startup bubble, it’s a fascinating world with a mysterious way of doing business. Anyone who has spent time in the tech industry will see where Judge gets it right, and anyone who hasn’t will find themselves more informed about the realities of Silicon Valley.

But the truth is that startup life is not particularly glamorous or mysterious. It’s not about fancy campuses or billion-dollar algorithms — it’s about bright, motivated people who work very hard every day to make an impact on the world.

 

Until next time,

Kelli Richards
CEO of The All Access Group, LLC

 

PS, The right mentor should also have the right CONNECTIONS to move you forward. Be sure to ask who they think they can bring to the table around advisorship, possible collaboration and even funding.

 

Originally posted: https://www.forbes.com/sites/85broads/2014/05/06/dear-hbo-please-keep-silicon-valley-real/

Tech’s Bringing Sexy Back: Taking Advantage of Technology’s New Image

Hollywood exudes sex appeal, glamour, and stardom. Now, that glamour is spilling over into other industries — including the tech world. Hollywood stars are funding and branding startups. Celebrities are joining companies as CMOs or creative directors. And now, they’re developing their own brands on the side, too: think Jessica Alba’s eco-friendly baby business, The Honest Company.

This trend goes the other way as well. With late-night TV appearances and commercial cameos, tech stars are going mainstream. And shows like “Shark Tank” are giving entrepreneurship a new reputation.

Tech entrepreneurs — and the industry itself — need to take advantage of this newfound interest for pitches, funding, marketing, and more. Technology isn’t nerdy; it’s sexy. And it’s time for the tech industry to start acting like it.

Hitching to a Star

It’s a trend: Next-generation startups are collaborating with tech-savvy artists and celebrities for even more reach and influence. Why? These public figures have made careers of staying relevant, artistically and culturally — and they’ve often got great ideas for connecting with audiences that are tricky to engage.

Likewise, for celebrities and artists, embracing technologies that help them connect with their audience can only bring more money, engagement, and a cool factor of being cutting edge. When a tech company can partner with an artist with vision, an even more interesting, engaging product can result.

Here’s a great example: Last June, teenage pop sensation Justin Bieber landed on the front cover of Forbes as one of the most unlikely venture capitalists. But contrary to his bubblegum image, Bieber is actually a formidable investor: He has stakes in at least a dozen startups. This isn’t as unusual as people may think.

Often, specific kinds of startups draw the attention of celebrities. Social media is an obvious choice to invest in, culturally and financially. Lady Gaga and her manager, Troy Carter, even created Backplane, a Silicon Valley-based startup that helps celebrities and brands connect with fans and foster community.

Often, companies will recruit stars for creative consultation, innovation, and brainstorming. Alicia Keys was named Global Creative Director of Blackberry in January. And Lady Gaga was recently appointed as the Creative Director at Polaroid. These creative partnerships give tech companies broader exposure and relevance in pop culture. The artists benefit with forward-thinking endorsements — and the financial benefit of a successful investment.

Going Mainstream

Celebrities aren’t the only ones making headlines thanks to tech innovation. The entrepreneurs, thinkers, and creators behind the keyboard are becoming celebrities in their own right, too.

Mark Zuckerberg created Facebook and seized a generation’s attention. He’s been immortalized in pop culture and film. Steve Jobs has become a similar cultural force: His legacy at Apple and Pixar has created legions of loyal followers.

Why the interest in technology rock stars? Creative minds are fascinating, no matter what field they work in. And, as technology becomes more accessible and integrated with our daily lives, it becomes even more interesting to see who’s making the products that we live with every day — and what their life stories are.

New Image, New Future

When tech companies are looking to find funding, launch a product, or create marketing materials, taking this new cultural phenomenon into account can only help the companies and their brands. Here are a few ways to take advantage of this newfound interest:

Think about how your company fits into pop culture’s current moment. Can you make your company, product, or service even more relevant? How?

Remember, there are more ways to make money with media than ever before. Tools and services can now give customers the content they want on any device, anywhere in the world. And that’s changed content distribution and monetization — forever. Think about how new distribution avenues could work for your company.

Pave the way with a powerful partnership. Not every brand can afford the star power of a pop artist or a tech rock star — but a smart collaboration could double the power of your innovation. Don’t be afraid to partner with someone outside the tech industry. Think about how an outside perspective can make your company even more marketable. Make sure it’s a win-win.

Tech isn’t just for nerds anymore. And this isn’t just good for the industry — it’s good for everyone, from consumers to creative minds. It’s time to seize the moment, take advantage of this trend, and create something truly sexy as two very powerful industries converge.

View the Original posting on Steamfeed.com here.

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