February 8, 2016,
TechCrunch
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January 25, 2016,
Inc.
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David Butler: Investor, Advisor, Designer, Brand StrategistRead More »
December 14, 2015,
Inc.
Celebrity involvement with 
brands and commercial enterprises has become so commonplace that there’s even a buzzword for it: “star-ups.”
From Jay Z and Tidal to Jessica Alba and The Honest Company (not to mention Ashton Kutcher and, well, just about everything!), celebrities love working with companies they resonate with.
But that doesn’t mean getting a celebrity on board is easy. Struggling startups, for example, may not be ready. Even well-funded, established companies should have a meaningful reason to partner with celebrities and be able to offer sufficient cash, equity, or something else that’s meaningful and incentivizes them to want to participate. …
From Seinfeld to Bieber: How to Engage the Right Celebrity for Your Business?Read More »
December 7, 2015,
Inc.
Yo
u know that feeling deep in your gut; the one that tells you not to trust the person you’re talking to? Trust it–it almost always has critical information to share with you if you listen.
I’ve had several occasions in my career where my gut told me not to work with someone. But, because I was in need of the work at the time, I ignored it to my peril. It was always a mistake.
I once worked with a startup that had just secured investors–a startup’s dream, of course. Without warning, the CEO completely disappeared; he left the country. He never responded to anyone, and he didn’t pay the consultants or principals what he owed them. He just left and cut off all communication without explanation to anyone involved. …
How to Pay Attention to the Whispers When Vetting a Connection?Read More »
There are very few people who have worked as successfully across as many industries as Jay Samit has, and he wanted to share that knowledge and help people on their journey. That is why he wrote the bestseller Disrupt You, Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovations. Throughout this book, Jay explores the importance of personal disruption. “You really have to say, what is limiting you in this limitless world? My mom had forged my birth certificate and put me in school a year early. I was always the smallest and the scrawniest, therefore I hated sports. As a grown up at 40, I had no interests in sports; followed none; played none; knew nothing about them, because at 4 and 5, I hated it. How silly is that? At 40, I finally disrupted myself and said I will learn to master a sport” Jay writes. …
Jay Samit: Disrupt You, Master Personal Transformation (Part II)Read More »
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